KiwiHUG Blog

KiwiHUG AKL: How to Create Engaging Content in the Age of (very) Short Attention Spans

Posted by Boyd Wason on Jul 7, 2017 1:30:26 PM

The ability to produce relevant, quality content on a regular basis has always been one of the biggest challenges for marketers, particularly in this era of short attention spans (hope you’re still with us!)

So how do you create content that your audience will love, and that will actually deliver results?

Read More

Topics: Events

KiwiHUG AKL: Sales Enablement- How Marketing can help Sales close more leads

Posted by Boyd Wason on Feb 22, 2017 4:39:38 PM



With increasing complexity in the purchase process and buyers becoming harder to reach, the focus of sales has shifted from prospecting leads, to closing leads. New marketing tools are now providing the ability to convert prospects into leads - so how can these new tools be further leveraged to help? There’s an obvious gap in the process, and that’s where Sales Enablement comes in.

Read More

Topics: Events

AKL KiwiHUG: Inbound Strategies to Improve Marketing ROI

Posted by Boyd Wason on Oct 7, 2016 5:40:42 PM

Marketing automation technology has revolutionised how businesses can generate new business and maximise their return on digital marketing investment.

Read More

Topics: Events

WLG #KiwiHUG Event: How To Convert More Leads With Inbound

Posted by Jessica Lyons on Aug 3, 2016 2:37:40 PM

Read More

Topics: Events

AKL #KiwiHUG Event: How To Convert More Leads With Inbound

Posted by Boyd Wason on Jul 7, 2016 4:33:22 PM

Money talks, but when it comes to Inbound marketing, increasing your spend won’t automatically get you the results you’re after. 

Read More

Topics: Events

HubSpot training in Sydney

Posted by Jessica Lyons on Jun 15, 2016 12:54:40 PM

HubSpot experts are coming to Sydney for the first time, to host a week of in-person training during August 2016.

Read More

Topics: Events, Training

Inbound Marketing 101: A #KiwiHUG Event for Beginners

Posted by Boyd Wason on Apr 13, 2016 5:43:43 PM



Inbound Marketing is rewriting how businesses generate leads and win customers worldwide. But sometimes it can be hard to wrap your head around how to apply this "methodology" to practices that have been in place longer than you have been a marketer! 

Read More

Topics: Events

Grow with HubSpot- Marketing Masterclass

Posted by Greg Williamson on Nov 9, 2015 1:48:35 PM

Is revenue growth a top priority for your company in 2015/2016? Are you confident that your strategy is strong enough to deliver that growth? Grow with HubSpot is a half-day event that will teach you how to use inbound marketing to increase your business's market share and make this a year of remarkable growth.

Read More

Topics: Events

Next KiwiHUG- featuring international expert on lead nurturing

Posted by Greg Williamson on Aug 25, 2015 12:56:00 PM

We’re delighted to welcome Nurah Muhamad from HubSpot’s headquarters in Boston to address the HUG meeting on 22 September at the Grid in Auckland (the same venue as the previous event).

Read More

HUG Event: Think Content Marketing

Posted by Greg Williamson on May 26, 2015 9:48:18 AM

The second KiwiHUG meet up will be held on the 16th June in the Auckland CBD. This event will focus on Content Marketing, and will include several presentations with different geographic perspectives on the topic, as well as networking drinks afterwards. 

Read More